Last updated: June 20, 2026. These worldwide-oriented templates are provided for business readiness and transparency, but they are not legal advice. Have qualified counsel review them for your company, jurisdiction, customers, advertising channels, and data flows before relying on them.
Types of cookies
- Strictly necessary cookies keep users logged in, protect sessions, remember security choices, and enable core application functionality.
- Functional cookies may remember preferences such as interface settings, timezone, or other product choices.
- Analytics cookies, if enabled, help us understand website and product usage so we can improve reliability and content.
Tracking technology in campaigns
- FourLook primarily supports click IDs, URL parameters, server logs, and server-to-server postbacks for campaign attribution.
- Customers may configure their own pixels, redirects, or destination scripts. Customers are responsible for cookie notices and consent requirements on their own sites and campaigns.
Managing cookies
- You can control cookies through browser settings. Blocking necessary cookies may prevent login, dashboard access, or tracking workflows from working correctly.
- Where required by law, customers should implement consent controls before using non-essential cookies or advertising tags.
Worldwide cookie compliance
- Cookie and tracking laws vary by country and region. Some jurisdictions require opt-in consent for analytics, advertising, remarketing, pixels, SDKs, fingerprinting, or similar tracking technologies.
- Our public website includes a cookie consent banner that allows visitors to accept all cookies, reject non-essential cookies, or manage analytics and marketing choices.
- Consent choices are stored locally in the visitor browser. If the visitor clears browser storage, changes device, or uses another browser, the banner may appear again.
Cookie categories
- Necessary cookies are required for security, session management, consent storage, load balancing, fraud prevention, and core website or product functionality.
- Analytics cookies help measure page visits, content performance, errors, and product usage. Analytics should only load where permitted by the visitor choice and applicable law.
- Marketing cookies may support campaign measurement, remarketing, customer communication, and advertising attribution where enabled and legally permitted.
Similar technologies
- Cookies are not the only tracking technology. Local storage, session storage, pixels, tags, device identifiers, click IDs, URL parameters, server logs, and postback events may also be used.
- Customers must provide appropriate notices and obtain required consent for any pixels, tags, scripts, or cookies they add to their landing pages, offers, websites, or campaigns.
Do Not Track and global signals
- Some browsers send Do Not Track or global privacy signals. Technical standards for these signals vary. Where legally required and technically feasible, businesses should respect applicable opt-out preference signals.
- Visitors may also control cookies through browser settings, private browsing, ad settings, device permissions, and industry opt-out tools.
Changing choices
- Visitors can change choices by clearing browser storage or by revisiting the cookie banner where available.
- Blocking necessary cookies may prevent login, security checks, saved preferences, dashboard access, or other core features from working correctly.